Mailchimp vs Salesforce

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Mailchimp is both cheaper and competitive - a strong pick for most teams.

Mailchimp

All-in-one email marketing and marketing automation platform

4.2 / 5From $13/mo
Salesforce

World's leading enterprise CRM platform

4.3 / 5From $25/mo

Pricing Comparison

PlanMailchimpSalesforce
FreeYesNo
Starter$13/mo$25/mo
Pro$20/mo$80/mo
EnterpriseCustomCustom

Mailchimp is cheaper at the Starter tier ($13/mo vs $25/mo).

Feature Matrix

FeatureMailchimpSalesforce
Drag-and-drop email builderYes-
Marketing automationYes-
Audience segmentationYes-
Landing pagesYes-
Predictive analyticsYes-
Lead and opportunity management-Yes
AI-powered Einstein features-Yes
AppExchange marketplace-Yes
Custom objects and workflows-Yes
Advanced reporting-Yes

When to Choose Each

Choose Mailchimp if you need...

  • +Industry standard
  • +Easy to use
  • +Strong template library
SolopreneursStartupsMarketersFreelancers

Choose Salesforce if you need...

  • +Most powerful CRM on market
  • +Huge ecosystem
  • +Highly customizable
EnterpriseSalespeopleAgencies

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Frequently Asked Questions

Which is better, Mailchimp or Salesforce?

Salesforce scores higher in our review (4.3/5 vs 4.2/5). However, Mailchimp may be a better fit depending on your specific needs and budget.

Is Mailchimp cheaper than Salesforce?

Yes, Mailchimp is cheaper at the Starter tier ($13/mo).

What is the difference between Mailchimp and Salesforce?

Mailchimp focuses on drag-and-drop email builder and marketing automation, while Salesforce emphasizes lead and opportunity management and ai-powered einstein features. Mailchimp is best for Solopreneurss, Startupss, Marketerss, Freelancerss, while Salesforce suits Enterprises, Salespeoples, Agenciess.

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