Brevo vs Intercom
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Brevo is both cheaper and competitive - a strong pick for most teams.
Pricing Comparison
| Plan | Brevo | Intercom |
|---|---|---|
| Free | Yes | No |
| Starter | $25/mo | $39/mo |
| Pro | $65/mo | - |
| Enterprise | Custom | Custom |
Brevo is cheaper at the Starter tier ($25/mo vs $39/mo).
Feature Matrix
| Feature | Brevo | Intercom |
|---|---|---|
| Email and SMS campaigns | Yes | - |
| Marketing automation | Yes | - |
| CRM | Yes | - |
| Transactional email API | Yes | - |
| WhatsApp campaigns | Yes | - |
| Fin AI Agent for auto-resolution | - | Yes |
| Shared inbox | - | Yes |
| Help center | - | Yes |
| Product tours | - | Yes |
| Outbound messaging | - | Yes |
When to Choose Each
Choose Brevo if you need...
- +Very affordable
- +Good free tier of 300 emails per day
- +SMS and email in one
Choose Intercom if you need...
- +Best AI support automation
- +Polished product tour features
- +Good proactive messaging
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Frequently Asked Questions
Which is better, Brevo or Intercom?
Intercom scores higher in our review (4.4/5 vs 4.3/5). However, Brevo may be a better fit depending on your specific needs and budget.
Is Brevo cheaper than Intercom?
Yes, Brevo is cheaper at the Starter tier ($25/mo).
What is the difference between Brevo and Intercom?
Brevo focuses on email and sms campaigns and marketing automation, while Intercom emphasizes fin ai agent for auto-resolution and shared inbox. Brevo is best for Startupss, Solopreneurss, Agenciess, Marketerss, while Intercom suits Startupss, Enterprises, Salespeoples, Agenciess.