Substack vs HubSpot
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Both tools are competitively priced. HubSpot edges ahead with a 4.5/5 rating.
Pricing Comparison
| Plan | Substack | HubSpot |
|---|---|---|
| Free | Yes | Yes |
| Starter | - | $15/mo |
| Pro | - | $90/mo |
| Enterprise | Custom | Custom |
Feature Matrix
| Feature | Substack | HubSpot |
|---|---|---|
| Newsletter publishing | Yes | - |
| Paid subscriptions | Yes | - |
| Podcast hosting | Yes | - |
| Notes social feed | Yes | - |
| Video publishing | Yes | - |
| Contact and deal management | - | Yes |
| Email marketing | - | Yes |
| Marketing automation | - | Yes |
| Live chat and helpdesk | - | Yes |
| Reporting dashboards | - | Yes |
When to Choose Each
Choose Substack if you need...
- +Zero upfront cost
- +Built-in audience network
- +Simple to start
Content CreatorsSolopreneursFreelancers
Choose HubSpot if you need...
- +Best free CRM available
- +Unified platform across hubs
- +Excellent onboarding resources
StartupsSalespeopleMarketersAgencies
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Frequently Asked Questions
Which is better, Substack or HubSpot?
HubSpot scores higher in our review (4.5/5 vs 4.3/5). However, Substack may be a better fit depending on your specific needs and budget.
Is Substack cheaper than HubSpot?
Pricing varies by plan. Substack starts at Free and HubSpot starts at $15/mo.
What is the difference between Substack and HubSpot?
Substack focuses on newsletter publishing and paid subscriptions, while HubSpot emphasizes contact and deal management and email marketing. Substack is best for Content Creatorss, Solopreneurss, Freelancerss, while HubSpot suits Startupss, Salespeoples, Marketerss, Agenciess.