Semrush vs Mailchimp

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Mailchimp is both cheaper and competitive - a strong pick for most teams.

Semrush

All-in-one SEO and digital marketing platform

4.6 / 5From $139/mo
Mailchimp

All-in-one email marketing and marketing automation platform

4.2 / 5From $13/mo

Pricing Comparison

PlanSemrushMailchimp
FreeNoYes
Starter$139/mo$13/mo
Pro$249/mo$20/mo
EnterpriseCustomCustom

Mailchimp is cheaper at the Starter tier ($13/mo vs $139/mo).

Feature Matrix

FeatureSemrushMailchimp
Keyword research with 25B keywordsYes-
Competitor domain analysisYes-
Site audit toolYes-
Rank trackingYes-
Content marketing toolkitYes-
Drag-and-drop email builder-Yes
Marketing automation-Yes
Audience segmentation-Yes
Landing pages-Yes
Predictive analytics-Yes

When to Choose Each

Choose Semrush if you need...

  • +Most comprehensive SEO data
  • +Excellent competitor research
  • +Strong content tools
MarketersAgenciesStartupsEnterprise

Choose Mailchimp if you need...

  • +Industry standard
  • +Easy to use
  • +Strong template library
SolopreneursStartupsMarketersFreelancers

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Frequently Asked Questions

Which is better, Semrush or Mailchimp?

Semrush scores higher in our review (4.6/5 vs 4.2/5). However, Mailchimp may be a better fit depending on your specific needs and budget.

Is Semrush cheaper than Mailchimp?

Yes, Mailchimp is cheaper at the Starter tier ($13/mo).

What is the difference between Semrush and Mailchimp?

Semrush focuses on keyword research with 25b keywords and competitor domain analysis, while Mailchimp emphasizes drag-and-drop email builder and marketing automation. Semrush is best for Marketerss, Agenciess, Startupss, Enterprises, while Mailchimp suits Solopreneurss, Startupss, Marketerss, Freelancerss.

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