Mailchimp vs Supabase

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Mailchimp is both cheaper and competitive - a strong pick for most teams.

Mailchimp

All-in-one email marketing and marketing automation platform

4.2 / 5From $13/mo
Supabase

Open-source Firebase alternative with Postgres, Auth, and Storage

4.7 / 5From $25/mo

Pricing Comparison

PlanMailchimpSupabase
FreeYesYes
Starter$13/mo$25/mo
Pro$20/mo-
EnterpriseCustomCustom

Mailchimp is cheaper at the Starter tier ($13/mo vs $25/mo).

Feature Matrix

FeatureMailchimpSupabase
Drag-and-drop email builderYes-
Marketing automationYes-
Audience segmentationYes-
Landing pagesYes-
Predictive analyticsYes-
Postgres database-Yes
Authentication-Yes
Storage-Yes
Edge Functions-Yes
Realtime subscriptions-Yes

When to Choose Each

Choose Mailchimp if you need...

  • +Industry standard
  • +Easy to use
  • +Strong template library
SolopreneursStartupsMarketersFreelancers

Choose Supabase if you need...

  • +Real Postgres under the hood
  • +Great DX
  • +Generous free tier
  • +Open source
DevelopersStartupsFounders

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Frequently Asked Questions

Which is better, Mailchimp or Supabase?

Supabase scores higher in our review (4.7/5 vs 4.2/5). However, Mailchimp may be a better fit depending on your specific needs and budget.

Is Mailchimp cheaper than Supabase?

Yes, Mailchimp is cheaper at the Starter tier ($13/mo).

What is the difference between Mailchimp and Supabase?

Mailchimp focuses on drag-and-drop email builder and marketing automation, while Supabase emphasizes postgres database and authentication. Mailchimp is best for Solopreneurss, Startupss, Marketerss, Freelancerss, while Supabase suits Developerss, Startupss, Founderss.

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