Mailchimp vs Semrush
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Mailchimp is both cheaper and competitive - a strong pick for most teams.
Pricing Comparison
| Plan | Mailchimp | Semrush |
|---|---|---|
| Free | Yes | No |
| Starter | $13/mo | $139/mo |
| Pro | $20/mo | $249/mo |
| Enterprise | Custom | Custom |
Mailchimp is cheaper at the Starter tier ($13/mo vs $139/mo).
Feature Matrix
| Feature | Mailchimp | Semrush |
|---|---|---|
| Drag-and-drop email builder | Yes | - |
| Marketing automation | Yes | - |
| Audience segmentation | Yes | - |
| Landing pages | Yes | - |
| Predictive analytics | Yes | - |
| Keyword research with 25B keywords | - | Yes |
| Competitor domain analysis | - | Yes |
| Site audit tool | - | Yes |
| Rank tracking | - | Yes |
| Content marketing toolkit | - | Yes |
When to Choose Each
Choose Mailchimp if you need...
- +Industry standard
- +Easy to use
- +Strong template library
Choose Semrush if you need...
- +Most comprehensive SEO data
- +Excellent competitor research
- +Strong content tools
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Frequently Asked Questions
Which is better, Mailchimp or Semrush?
Semrush scores higher in our review (4.6/5 vs 4.2/5). However, Mailchimp may be a better fit depending on your specific needs and budget.
Is Mailchimp cheaper than Semrush?
Yes, Mailchimp is cheaper at the Starter tier ($13/mo).
What is the difference between Mailchimp and Semrush?
Mailchimp focuses on drag-and-drop email builder and marketing automation, while Semrush emphasizes keyword research with 25b keywords and competitor domain analysis. Mailchimp is best for Solopreneurss, Startupss, Marketerss, Freelancerss, while Semrush suits Marketerss, Agenciess, Startupss, Enterprises.