Mailchimp vs Asana

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Asana is both cheaper and higher-rated - a strong pick for most teams.

Mailchimp

All-in-one email marketing and marketing automation platform

4.2 / 5From $13/mo
Asana

Work management platform for teams to plan, track, and manage work

4.4 / 5From $10/mo

Pricing Comparison

PlanMailchimpAsana
FreeYesYes
Starter$13/mo$10/mo
Pro$20/mo$24/mo
EnterpriseCustomCustom

Asana is cheaper at the Starter tier ($10/mo vs $13/mo).

Feature Matrix

FeatureMailchimpAsana
Drag-and-drop email builderYes-
Marketing automationYes-
Audience segmentationYes-
Landing pagesYes-
Predictive analyticsYes-
Timeline Gantt view-Yes
Workflow automations-Yes
Goals and portfolios-Yes
Workload management-Yes
200+ integrations-Yes

When to Choose Each

Choose Mailchimp if you need...

  • +Industry standard
  • +Easy to use
  • +Strong template library
SolopreneursStartupsMarketersFreelancers

Choose Asana if you need...

  • +Clean UI
  • +Strong reporting
  • +Enterprise-grade permissions
Project ManagersEnterpriseStartupsAgencies

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Frequently Asked Questions

Which is better, Mailchimp or Asana?

Asana scores higher in our review (4.4/5 vs 4.2/5). However, Mailchimp may be a better fit depending on your specific needs and budget.

Is Mailchimp cheaper than Asana?

Yes, Asana is cheaper at the Starter tier ($10/mo).

What is the difference between Mailchimp and Asana?

Mailchimp focuses on drag-and-drop email builder and marketing automation, while Asana emphasizes timeline gantt view and workflow automations. Mailchimp is best for Solopreneurss, Startupss, Marketerss, Freelancerss, while Asana suits Project Managerss, Enterprises, Startupss, Agenciess.

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