HubSpot vs Zapier
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: HubSpot is both cheaper and higher-rated - a strong pick for most teams.
Pricing Comparison
| Plan | HubSpot | Zapier |
|---|---|---|
| Free | Yes | Yes |
| Starter | $15/mo | $19/mo |
| Pro | $90/mo | $49/mo |
| Enterprise | Custom | Custom |
HubSpot is cheaper at the Starter tier ($15/mo vs $19/mo).
Feature Matrix
| Feature | HubSpot | Zapier |
|---|---|---|
| Contact and deal management | Yes | - |
| Email marketing | Yes | - |
| Marketing automation | Yes | - |
| Live chat and helpdesk | Yes | - |
| Reporting dashboards | Yes | - |
| 7,000+ app integrations | - | Yes |
| Multi-step Zaps | - | Yes |
| Conditional logic via Filters and Paths | - | Yes |
| Tables and Interfaces | - | Yes |
| AI-powered Zap generation | - | Yes |
When to Choose Each
Choose HubSpot if you need...
- +Best free CRM available
- +Unified platform across hubs
- +Excellent onboarding resources
StartupsSalespeopleMarketersAgencies
Choose Zapier if you need...
- +Largest app library
- +No-code friendly
- +Reliable and battle-tested
SolopreneursMarketersStartupsAgencies
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Frequently Asked Questions
Which is better, HubSpot or Zapier?
Both tools score 4.5/5 in our review. The best choice depends on your specific use case, budget, and team size.
Is HubSpot cheaper than Zapier?
Yes, HubSpot is cheaper at the Starter tier ($15/mo).
What is the difference between HubSpot and Zapier?
HubSpot focuses on contact and deal management and email marketing, while Zapier emphasizes 7,000+ app integrations and multi-step zaps. HubSpot is best for Startupss, Salespeoples, Marketerss, Agenciess, while Zapier suits Solopreneurss, Marketerss, Startupss, Agenciess.