HubSpot vs Ahrefs

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: HubSpot is both cheaper and competitive - a strong pick for most teams.

HubSpot

All-in-one CRM platform for marketing, sales, and service

4.5 / 5From $15/mo
Ahrefs

SEO toolset renowned for backlink data and keyword research

4.7 / 5From $29/mo

Pricing Comparison

PlanHubSpotAhrefs
FreeYesNo
Starter$15/mo$29/mo
Pro$90/mo$179/mo
EnterpriseCustomCustom

HubSpot is cheaper at the Starter tier ($15/mo vs $29/mo).

Feature Matrix

FeatureHubSpotAhrefs
Contact and deal managementYes-
Email marketingYes-
Marketing automationYes-
Live chat and helpdeskYes-
Reporting dashboardsYes-
Largest backlink index-Yes
Keywords Explorer with 10B+ keywords-Yes
Site Explorer-Yes
Content Explorer-Yes
Rank Tracker-Yes

When to Choose Each

Choose HubSpot if you need...

  • +Best free CRM available
  • +Unified platform across hubs
  • +Excellent onboarding resources
StartupsSalespeopleMarketersAgencies

Choose Ahrefs if you need...

  • +Best backlink data in industry
  • +Accurate keyword difficulty scores
  • +Content gap analysis
MarketersAgenciesDevelopersFreelancers

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Frequently Asked Questions

Which is better, HubSpot or Ahrefs?

Ahrefs scores higher in our review (4.7/5 vs 4.5/5). However, HubSpot may be a better fit depending on your specific needs and budget.

Is HubSpot cheaper than Ahrefs?

Yes, HubSpot is cheaper at the Starter tier ($15/mo).

What is the difference between HubSpot and Ahrefs?

HubSpot focuses on contact and deal management and email marketing, while Ahrefs emphasizes largest backlink index and keywords explorer with 10b+ keywords. HubSpot is best for Startupss, Salespeoples, Marketerss, Agenciess, while Ahrefs suits Marketerss, Agenciess, Developerss, Freelancerss.

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