Clay vs Trello
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Trello is both cheaper and competitive - a strong pick for most teams.
Pricing Comparison
| Plan | Clay | Trello |
|---|---|---|
| Free | Yes | Yes |
| Starter | $149/mo | $5/mo |
| Pro | $349/mo | $10/mo |
| Enterprise | Custom | Custom |
Trello is cheaper at the Starter tier ($5/mo vs $149/mo).
Feature Matrix
| Feature | Clay | Trello |
|---|---|---|
| 75+ data enrichment sources | Yes | - |
| Waterfall enrichment logic | Yes | - |
| AI message personalization | Yes | - |
| Outreach sequencing | Yes | - |
| CRM sync | Yes | - |
| Drag-and-drop kanban boards | - | Yes |
| Power-Ups and integrations | - | Yes |
| Automations via Butler | - | Yes |
| Timeline and Calendar views | - | Yes |
| Templates library | - | Yes |
When to Choose Each
Choose Clay if you need...
- +Best GTM enrichment tool
- +Powerful waterfall logic
- +Huge data source library
Choose Trello if you need...
- +Very easy to learn
- +Great free tier
- +Visual and intuitive
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Frequently Asked Questions
Which is better, Clay or Trello?
Clay scores higher in our review (4.6/5 vs 4.3/5). However, Trello may be a better fit depending on your specific needs and budget.
Is Clay cheaper than Trello?
Yes, Trello is cheaper at the Starter tier ($5/mo).
What is the difference between Clay and Trello?
Clay focuses on 75+ data enrichment sources and waterfall enrichment logic, while Trello emphasizes drag-and-drop kanban boards and power-ups and integrations. Clay is best for Salespeoples, Marketerss, Agenciess, Startupss, while Trello suits Solopreneurss, Freelancerss, Studentss, Startupss.