Beehiiv vs Mailchimp
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Mailchimp is both cheaper and competitive - a strong pick for most teams.
Pricing Comparison
| Plan | Beehiiv | Mailchimp |
|---|---|---|
| Free | Yes | Yes |
| Starter | $39/mo | $13/mo |
| Pro | $99/mo | $20/mo |
| Enterprise | Custom | Custom |
Mailchimp is cheaper at the Starter tier ($13/mo vs $39/mo).
Feature Matrix
| Feature | Beehiiv | Mailchimp |
|---|---|---|
| Newsletter publishing | Yes | - |
| Paid subscription support | Yes | - |
| Ad network | Yes | - |
| Referral program | Yes | - |
| Analytics dashboard | Yes | - |
| Drag-and-drop email builder | - | Yes |
| Marketing automation | - | Yes |
| Audience segmentation | - | Yes |
| Landing pages | - | Yes |
| Predictive analytics | - | Yes |
When to Choose Each
Choose Beehiiv if you need...
- +Built-in monetization tools
- +Clean editing experience
- +No revenue cut on subscriptions
Choose Mailchimp if you need...
- +Industry standard
- +Easy to use
- +Strong template library
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Frequently Asked Questions
Which is better, Beehiiv or Mailchimp?
Beehiiv scores higher in our review (4.6/5 vs 4.2/5). However, Mailchimp may be a better fit depending on your specific needs and budget.
Is Beehiiv cheaper than Mailchimp?
Yes, Mailchimp is cheaper at the Starter tier ($13/mo).
What is the difference between Beehiiv and Mailchimp?
Beehiiv focuses on newsletter publishing and paid subscription support, while Mailchimp emphasizes drag-and-drop email builder and marketing automation. Beehiiv is best for Content Creatorss, Solopreneurss, Agenciess, while Mailchimp suits Solopreneurss, Startupss, Marketerss, Freelancerss.