Apollo.io vs Close

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Both tools are competitively priced. Close edges ahead with a 4.5/5 rating.

Apollo.io

Sales intelligence and engagement platform with 275M+ contacts

4.4 / 5From $49/mo
Close

CRM built for inside sales teams with built-in calling and SMS

4.5 / 5From $49/mo

Pricing Comparison

PlanApollo.ioClose
FreeYesNo
Starter$49/mo$49/mo
Pro$79/mo$99/mo
EnterpriseCustomCustom

Both tools are the same price at the Starter tier ($49/mo).

Feature Matrix

FeatureApollo.ioClose
Contact database 275M+Yes-
Email sequencingYes-
DialerYes-
LinkedIn integrationYes-
AI email writerYes-
Built-in calling and SMS-Yes
Email sequences-Yes
Power dialer-Yes
Pipeline management-Yes
Reporting and leaderboards-Yes

When to Choose Each

Choose Apollo.io if you need...

  • +Huge contact database
  • +Good free tier
  • +All-in-one prospecting
SalespeopleStartupsAgenciesMarketers

Choose Close if you need...

  • +Best CRM for calling teams
  • +All-in-one sales engagement
  • +Fast and reliable
SalespeopleStartupsAgencies

Related Comparisons

Frequently Asked Questions

Which is better, Apollo.io or Close?

Close scores higher in our review (4.5/5 vs 4.4/5). However, Apollo.io may be a better fit depending on your specific needs and budget.

Is Apollo.io cheaper than Close?

Pricing varies by plan. Apollo.io starts at $49/mo and Close starts at $49/mo.

What is the difference between Apollo.io and Close?

Apollo.io focuses on contact database 275m+ and email sequencing, while Close emphasizes built-in calling and sms and email sequences. Apollo.io is best for Salespeoples, Startupss, Agenciess, Marketerss, while Close suits Salespeoples, Startupss, Agenciess.

Explore more Crm tools