Ahrefs vs HubSpot
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: HubSpot is both cheaper and competitive - a strong pick for most teams.
Pricing Comparison
| Plan | Ahrefs | HubSpot |
|---|---|---|
| Free | No | Yes |
| Starter | $29/mo | $15/mo |
| Pro | $179/mo | $90/mo |
| Enterprise | Custom | Custom |
HubSpot is cheaper at the Starter tier ($15/mo vs $29/mo).
Feature Matrix
| Feature | Ahrefs | HubSpot |
|---|---|---|
| Largest backlink index | Yes | - |
| Keywords Explorer with 10B+ keywords | Yes | - |
| Site Explorer | Yes | - |
| Content Explorer | Yes | - |
| Rank Tracker | Yes | - |
| Contact and deal management | - | Yes |
| Email marketing | - | Yes |
| Marketing automation | - | Yes |
| Live chat and helpdesk | - | Yes |
| Reporting dashboards | - | Yes |
When to Choose Each
Choose Ahrefs if you need...
- +Best backlink data in industry
- +Accurate keyword difficulty scores
- +Content gap analysis
Choose HubSpot if you need...
- +Best free CRM available
- +Unified platform across hubs
- +Excellent onboarding resources
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Frequently Asked Questions
Which is better, Ahrefs or HubSpot?
Ahrefs scores higher in our review (4.7/5 vs 4.5/5). However, HubSpot may be a better fit depending on your specific needs and budget.
Is Ahrefs cheaper than HubSpot?
Yes, HubSpot is cheaper at the Starter tier ($15/mo).
What is the difference between Ahrefs and HubSpot?
Ahrefs focuses on largest backlink index and keywords explorer with 10b+ keywords, while HubSpot emphasizes contact and deal management and email marketing. Ahrefs is best for Marketerss, Agenciess, Developerss, Freelancerss, while HubSpot suits Startupss, Salespeoples, Marketerss, Agenciess.