ActiveCampaign vs Make

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Make is both cheaper and higher-rated - a strong pick for most teams.

ActiveCampaign

Advanced email marketing automation with built-in CRM

4.5 / 5From $15/mo
Make

Visual automation platform with more power and lower cost than Zapier

4.6 / 5From $9/mo

Pricing Comparison

PlanActiveCampaignMake
FreeNoYes
Starter$15/mo$9/mo
Pro$79/mo$16/mo
EnterpriseCustomCustom

Make is cheaper at the Starter tier ($9/mo vs $15/mo).

Feature Matrix

FeatureActiveCampaignMake
Visual automation builderYes-
CRM with deal pipelinesYes-
Lead scoringYes-
SMS marketingYes-
Site trackingYes-
Visual scenario builder-Yes
1,000+ app integrations-Yes
Advanced data manipulation-Yes
Webhooks-Yes
Error handling-Yes

When to Choose Each

Choose ActiveCampaign if you need...

  • +Most powerful email automation
  • +Strong CRM integration
  • +Excellent deliverability
MarketersAgenciesStartupsEnterprise

Choose Make if you need...

  • +More affordable than Zapier
  • +More powerful data transformations
  • +Visual flow editor
DevelopersAgenciesSolopreneursStartups

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Frequently Asked Questions

Which is better, ActiveCampaign or Make?

Make scores higher in our review (4.6/5 vs 4.5/5). However, ActiveCampaign may be a better fit depending on your specific needs and budget.

Is ActiveCampaign cheaper than Make?

Yes, Make is cheaper at the Starter tier ($9/mo).

What is the difference between ActiveCampaign and Make?

ActiveCampaign focuses on visual automation builder and crm with deal pipelines, while Make emphasizes visual scenario builder and 1,000+ app integrations. ActiveCampaign is best for Marketerss, Agenciess, Startupss, Enterprises, while Make suits Developerss, Agenciess, Solopreneurss, Startupss.

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