Moz Pro vs Clay

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Moz Pro is both cheaper and competitive - a strong pick for most teams.

Moz Pro

SEO software with Domain Authority metric and keyword tools

4.2 / 5From $49/mo
Clay

AI data enrichment and outreach automation for go-to-market teams

4.6 / 5From $149/mo

Pricing Comparison

PlanMoz ProClay
FreeNoYes
Starter$49/mo$149/mo
Pro$179/mo$349/mo
EnterpriseCustomCustom

Moz Pro is cheaper at the Starter tier ($49/mo vs $149/mo).

Feature Matrix

FeatureMoz ProClay
Domain Authority scoringYes-
Keyword ExplorerYes-
Link ExplorerYes-
Site crawl and auditYes-
Rank trackingYes-
75+ data enrichment sources-Yes
Waterfall enrichment logic-Yes
AI message personalization-Yes
Outreach sequencing-Yes
CRM sync-Yes

When to Choose Each

Choose Moz Pro if you need...

  • +Trusted DA metric industry-wide
  • +User-friendly interface
  • +Good community resources
MarketersAgenciesStartupsFreelancers

Choose Clay if you need...

  • +Best GTM enrichment tool
  • +Powerful waterfall logic
  • +Huge data source library
SalespeopleMarketersAgenciesStartups

Related Comparisons

Frequently Asked Questions

Which is better, Moz Pro or Clay?

Clay scores higher in our review (4.6/5 vs 4.2/5). However, Moz Pro may be a better fit depending on your specific needs and budget.

Is Moz Pro cheaper than Clay?

Yes, Moz Pro is cheaper at the Starter tier ($49/mo).

What is the difference between Moz Pro and Clay?

Moz Pro focuses on domain authority scoring and keyword explorer, while Clay emphasizes 75+ data enrichment sources and waterfall enrichment logic. Moz Pro is best for Marketerss, Agenciess, Startupss, Freelancerss, while Clay suits Salespeoples, Marketerss, Agenciess, Startupss.

Explore more Seo Tools tools