Fathom Analytics vs Amplitude

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Fathom Analytics is both cheaper and higher-rated - a strong pick for most teams.

Fathom Analytics

Simple privacy-focused web analytics with fast dashboards

4.5 / 5From $14/mo
Amplitude

Enterprise product analytics platform for data-driven decisions

4.4 / 5From $49/mo

Pricing Comparison

PlanFathom AnalyticsAmplitude
FreeNoYes
Starter$14/mo$49/mo
Pro--
EnterpriseCustomCustom

Fathom Analytics is cheaper at the Starter tier ($14/mo vs $49/mo).

Feature Matrix

FeatureFathom AnalyticsAmplitude
Privacy-first no cookie trackingYes-
Uptime monitoringYes-
Email reportsYes-
Shareable dashboardsYes-
UTM trackingYes-
Behavioral cohorting-Yes
Predictive analytics-Yes
Journey maps-Yes
Experiment A/B testing-Yes
Data tables-Yes

When to Choose Each

Choose Fathom Analytics if you need...

  • +Simplest privacy analytics
  • +Great affiliate program
  • +GDPR and CCPA compliant
SolopreneursDevelopersStartups

Choose Amplitude if you need...

  • +Enterprise-grade depth
  • +Strong data governance
  • +Good free starter plan
EnterpriseStartupsDevelopersMarketers

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Frequently Asked Questions

Which is better, Fathom Analytics or Amplitude?

Fathom Analytics scores higher in our review (4.5/5 vs 4.4/5). However, Amplitude may be a better fit depending on your specific needs and budget.

Is Fathom Analytics cheaper than Amplitude?

Yes, Fathom Analytics is cheaper at the Starter tier ($14/mo).

What is the difference between Fathom Analytics and Amplitude?

Fathom Analytics focuses on privacy-first no cookie tracking and uptime monitoring, while Amplitude emphasizes behavioral cohorting and predictive analytics. Fathom Analytics is best for Solopreneurss, Developerss, Startupss, while Amplitude suits Enterprises, Startupss, Developerss, Marketerss.

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