Fathom Analytics vs Amplitude
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Fathom Analytics is both cheaper and higher-rated - a strong pick for most teams.
Pricing Comparison
| Plan | Fathom Analytics | Amplitude |
|---|---|---|
| Free | No | Yes |
| Starter | $14/mo | $49/mo |
| Pro | - | - |
| Enterprise | Custom | Custom |
Fathom Analytics is cheaper at the Starter tier ($14/mo vs $49/mo).
Feature Matrix
| Feature | Fathom Analytics | Amplitude |
|---|---|---|
| Privacy-first no cookie tracking | Yes | - |
| Uptime monitoring | Yes | - |
| Email reports | Yes | - |
| Shareable dashboards | Yes | - |
| UTM tracking | Yes | - |
| Behavioral cohorting | - | Yes |
| Predictive analytics | - | Yes |
| Journey maps | - | Yes |
| Experiment A/B testing | - | Yes |
| Data tables | - | Yes |
When to Choose Each
Choose Fathom Analytics if you need...
- +Simplest privacy analytics
- +Great affiliate program
- +GDPR and CCPA compliant
Choose Amplitude if you need...
- +Enterprise-grade depth
- +Strong data governance
- +Good free starter plan
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Frequently Asked Questions
Which is better, Fathom Analytics or Amplitude?
Fathom Analytics scores higher in our review (4.5/5 vs 4.4/5). However, Amplitude may be a better fit depending on your specific needs and budget.
Is Fathom Analytics cheaper than Amplitude?
Yes, Fathom Analytics is cheaper at the Starter tier ($14/mo).
What is the difference between Fathom Analytics and Amplitude?
Fathom Analytics focuses on privacy-first no cookie tracking and uptime monitoring, while Amplitude emphasizes behavioral cohorting and predictive analytics. Fathom Analytics is best for Solopreneurss, Developerss, Startupss, while Amplitude suits Enterprises, Startupss, Developerss, Marketerss.