Clay vs Moz Pro

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Moz Pro is both cheaper and competitive - a strong pick for most teams.

Clay

AI data enrichment and outreach automation for go-to-market teams

4.6 / 5From $149/mo
Moz Pro

SEO software with Domain Authority metric and keyword tools

4.2 / 5From $49/mo

Pricing Comparison

PlanClayMoz Pro
FreeYesNo
Starter$149/mo$49/mo
Pro$349/mo$179/mo
EnterpriseCustomCustom

Moz Pro is cheaper at the Starter tier ($49/mo vs $149/mo).

Feature Matrix

FeatureClayMoz Pro
75+ data enrichment sourcesYes-
Waterfall enrichment logicYes-
AI message personalizationYes-
Outreach sequencingYes-
CRM syncYes-
Domain Authority scoring-Yes
Keyword Explorer-Yes
Link Explorer-Yes
Site crawl and audit-Yes
Rank tracking-Yes

When to Choose Each

Choose Clay if you need...

  • +Best GTM enrichment tool
  • +Powerful waterfall logic
  • +Huge data source library
SalespeopleMarketersAgenciesStartups

Choose Moz Pro if you need...

  • +Trusted DA metric industry-wide
  • +User-friendly interface
  • +Good community resources
MarketersAgenciesStartupsFreelancers

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Frequently Asked Questions

Which is better, Clay or Moz Pro?

Clay scores higher in our review (4.6/5 vs 4.2/5). However, Moz Pro may be a better fit depending on your specific needs and budget.

Is Clay cheaper than Moz Pro?

Yes, Moz Pro is cheaper at the Starter tier ($49/mo).

What is the difference between Clay and Moz Pro?

Clay focuses on 75+ data enrichment sources and waterfall enrichment logic, while Moz Pro emphasizes domain authority scoring and keyword explorer. Clay is best for Salespeoples, Marketerss, Agenciess, Startupss, while Moz Pro suits Marketerss, Agenciess, Startupss, Freelancerss.

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