Amplitude vs Ahrefs

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Ahrefs is both cheaper and higher-rated - a strong pick for most teams.

Amplitude

Enterprise product analytics platform for data-driven decisions

4.4 / 5From $49/mo
Ahrefs

SEO toolset renowned for backlink data and keyword research

4.7 / 5From $29/mo

Pricing Comparison

PlanAmplitudeAhrefs
FreeYesNo
Starter$49/mo$29/mo
Pro-$179/mo
EnterpriseCustomCustom

Ahrefs is cheaper at the Starter tier ($29/mo vs $49/mo).

Feature Matrix

FeatureAmplitudeAhrefs
Behavioral cohortingYes-
Predictive analyticsYes-
Journey mapsYes-
Experiment A/B testingYes-
Data tablesYes-
Largest backlink index-Yes
Keywords Explorer with 10B+ keywords-Yes
Site Explorer-Yes
Content Explorer-Yes
Rank Tracker-Yes

When to Choose Each

Choose Amplitude if you need...

  • +Enterprise-grade depth
  • +Strong data governance
  • +Good free starter plan
EnterpriseStartupsDevelopersMarketers

Choose Ahrefs if you need...

  • +Best backlink data in industry
  • +Accurate keyword difficulty scores
  • +Content gap analysis
MarketersAgenciesDevelopersFreelancers

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Frequently Asked Questions

Which is better, Amplitude or Ahrefs?

Ahrefs scores higher in our review (4.7/5 vs 4.4/5). However, Amplitude may be a better fit depending on your specific needs and budget.

Is Amplitude cheaper than Ahrefs?

Yes, Ahrefs is cheaper at the Starter tier ($29/mo).

What is the difference between Amplitude and Ahrefs?

Amplitude focuses on behavioral cohorting and predictive analytics, while Ahrefs emphasizes largest backlink index and keywords explorer with 10b+ keywords. Amplitude is best for Enterprises, Startupss, Developerss, Marketerss, while Ahrefs suits Marketerss, Agenciess, Developerss, Freelancerss.

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