Semrush vs Ghost
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Ghost is both cheaper and competitive - a strong pick for most teams.
Pricing Comparison
| Plan | Semrush | Ghost |
|---|---|---|
| Free | No | No |
| Starter | $139/mo | $9/mo |
| Pro | $249/mo | $25/mo |
| Enterprise | Custom | Custom |
Ghost is cheaper at the Starter tier ($9/mo vs $139/mo).
Feature Matrix
| Feature | Semrush | Ghost |
|---|---|---|
| Keyword research with 25B keywords | Yes | - |
| Competitor domain analysis | Yes | - |
| Site audit tool | Yes | - |
| Rank tracking | Yes | - |
| Content marketing toolkit | Yes | - |
| Newsletter publishing | - | Yes |
| Membership and subscriptions | - | Yes |
| 0% transaction fees | - | Yes |
| SEO-optimized | - | Yes |
| Self-hosting option | - | Yes |
When to Choose Each
Choose Semrush if you need...
- +Most comprehensive SEO data
- +Excellent competitor research
- +Strong content tools
Choose Ghost if you need...
- +No revenue cut
- +Clean writing experience
- +Great SEO
- +Self-host option
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Frequently Asked Questions
Which is better, Semrush or Ghost?
Semrush scores higher in our review (4.6/5 vs 4.4/5). However, Ghost may be a better fit depending on your specific needs and budget.
Is Semrush cheaper than Ghost?
Yes, Ghost is cheaper at the Starter tier ($9/mo).
What is the difference between Semrush and Ghost?
Semrush focuses on keyword research with 25b keywords and competitor domain analysis, while Ghost emphasizes newsletter publishing and membership and subscriptions. Semrush is best for Marketerss, Agenciess, Startupss, Enterprises, while Ghost suits Content Creatorss, Solopreneurss, Freelancerss.
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