Moz Pro vs Apollo.io
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Both tools are competitively priced. Apollo.io edges ahead with a 4.4/5 rating.
Pricing Comparison
| Plan | Moz Pro | Apollo.io |
|---|---|---|
| Free | No | Yes |
| Starter | $49/mo | $49/mo |
| Pro | $179/mo | $79/mo |
| Enterprise | Custom | Custom |
Both tools are the same price at the Starter tier ($49/mo).
Feature Matrix
| Feature | Moz Pro | Apollo.io |
|---|---|---|
| Domain Authority scoring | Yes | - |
| Keyword Explorer | Yes | - |
| Link Explorer | Yes | - |
| Site crawl and audit | Yes | - |
| Rank tracking | Yes | - |
| Contact database 275M+ | - | Yes |
| Email sequencing | - | Yes |
| Dialer | - | Yes |
| LinkedIn integration | - | Yes |
| AI email writer | - | Yes |
When to Choose Each
Choose Moz Pro if you need...
- +Trusted DA metric industry-wide
- +User-friendly interface
- +Good community resources
Choose Apollo.io if you need...
- +Huge contact database
- +Good free tier
- +All-in-one prospecting
Related Comparisons
Frequently Asked Questions
Which is better, Moz Pro or Apollo.io?
Apollo.io scores higher in our review (4.4/5 vs 4.2/5). However, Moz Pro may be a better fit depending on your specific needs and budget.
Is Moz Pro cheaper than Apollo.io?
Pricing varies by plan. Moz Pro starts at $49/mo and Apollo.io starts at $49/mo.
What is the difference between Moz Pro and Apollo.io?
Moz Pro focuses on domain authority scoring and keyword explorer, while Apollo.io emphasizes contact database 275m+ and email sequencing. Moz Pro is best for Marketerss, Agenciess, Startupss, Freelancerss, while Apollo.io suits Salespeoples, Startupss, Agenciess, Marketerss.