Loom vs Fathom Analytics
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Loom is both cheaper and higher-rated - a strong pick for most teams.
Pricing Comparison
| Plan | Loom | Fathom Analytics |
|---|---|---|
| Free | Yes | No |
| Starter | $12/mo | $14/mo |
| Pro | $15/mo | - |
| Enterprise | Custom | Custom |
Loom is cheaper at the Starter tier ($12/mo vs $14/mo).
Feature Matrix
| Feature | Loom | Fathom Analytics |
|---|---|---|
| Screen and camera recording | Yes | - |
| AI transcription and summary | Yes | - |
| Viewer engagement data | Yes | - |
| CTAs in videos | Yes | - |
| Team spaces | Yes | - |
| Privacy-first no cookie tracking | - | Yes |
| Uptime monitoring | - | Yes |
| Email reports | - | Yes |
| Shareable dashboards | - | Yes |
| UTM tracking | - | Yes |
When to Choose Each
Choose Loom if you need...
- +Fastest way to create async updates
- +AI transcription included
- +Great team adoption
Choose Fathom Analytics if you need...
- +Simplest privacy analytics
- +Great affiliate program
- +GDPR and CCPA compliant
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Frequently Asked Questions
Which is better, Loom or Fathom Analytics?
Both tools score 4.5/5 in our review. The best choice depends on your specific use case, budget, and team size.
Is Loom cheaper than Fathom Analytics?
Yes, Loom is cheaper at the Starter tier ($12/mo).
What is the difference between Loom and Fathom Analytics?
Loom focuses on screen and camera recording and ai transcription and summary, while Fathom Analytics emphasizes privacy-first no cookie tracking and uptime monitoring. Loom is best for Developerss, Agenciess, Project Managerss, Startupss, while Fathom Analytics suits Solopreneurss, Developerss, Startupss.