Help Scout vs Ghost
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Ghost is both cheaper and higher-rated - a strong pick for most teams.
Pricing Comparison
| Plan | Help Scout | Ghost |
|---|---|---|
| Free | No | No |
| Starter | $20/mo | $9/mo |
| Pro | $40/mo | $25/mo |
| Enterprise | Custom | Custom |
Ghost is cheaper at the Starter tier ($9/mo vs $20/mo).
Feature Matrix
| Feature | Help Scout | Ghost |
|---|---|---|
| Shared inbox | Yes | - |
| Docs knowledge base | Yes | - |
| Live chat Beacon | Yes | - |
| Customer data sidebar | Yes | - |
| Workflows automation | Yes | - |
| Newsletter publishing | - | Yes |
| Membership and subscriptions | - | Yes |
| 0% transaction fees | - | Yes |
| SEO-optimized | - | Yes |
| Self-hosting option | - | Yes |
When to Choose Each
Choose Help Scout if you need...
- +Feels like email familiar UX
- +Good per-seat value
- +Strong customer focus
StartupsSolopreneursAgencies
Choose Ghost if you need...
- +No revenue cut
- +Clean writing experience
- +Great SEO
- +Self-host option
Content CreatorsSolopreneursFreelancers
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Frequently Asked Questions
Which is better, Help Scout or Ghost?
Both tools score 4.4/5 in our review. The best choice depends on your specific use case, budget, and team size.
Is Help Scout cheaper than Ghost?
Yes, Ghost is cheaper at the Starter tier ($9/mo).
What is the difference between Help Scout and Ghost?
Help Scout focuses on shared inbox and docs knowledge base, while Ghost emphasizes newsletter publishing and membership and subscriptions. Help Scout is best for Startupss, Solopreneurss, Agenciess, while Ghost suits Content Creatorss, Solopreneurss, Freelancerss.