Help Scout vs Apollo.io

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Help Scout is both cheaper and higher-rated - a strong pick for most teams.

Help Scout

Human-first customer support software for SMBs and startups

4.4 / 5From $20/mo
Apollo.io

Sales intelligence and engagement platform with 275M+ contacts

4.4 / 5From $49/mo

Pricing Comparison

PlanHelp ScoutApollo.io
FreeNoYes
Starter$20/mo$49/mo
Pro$40/mo$79/mo
EnterpriseCustomCustom

Help Scout is cheaper at the Starter tier ($20/mo vs $49/mo).

Feature Matrix

FeatureHelp ScoutApollo.io
Shared inboxYes-
Docs knowledge baseYes-
Live chat BeaconYes-
Customer data sidebarYes-
Workflows automationYes-
Contact database 275M+-Yes
Email sequencing-Yes
Dialer-Yes
LinkedIn integration-Yes
AI email writer-Yes

When to Choose Each

Choose Help Scout if you need...

  • +Feels like email familiar UX
  • +Good per-seat value
  • +Strong customer focus
StartupsSolopreneursAgencies

Choose Apollo.io if you need...

  • +Huge contact database
  • +Good free tier
  • +All-in-one prospecting
SalespeopleStartupsAgenciesMarketers

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Frequently Asked Questions

Which is better, Help Scout or Apollo.io?

Both tools score 4.4/5 in our review. The best choice depends on your specific use case, budget, and team size.

Is Help Scout cheaper than Apollo.io?

Yes, Help Scout is cheaper at the Starter tier ($20/mo).

What is the difference between Help Scout and Apollo.io?

Help Scout focuses on shared inbox and docs knowledge base, while Apollo.io emphasizes contact database 275m+ and email sequencing. Help Scout is best for Startupss, Solopreneurss, Agenciess, while Apollo.io suits Salespeoples, Startupss, Agenciess, Marketerss.

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