Figma vs Semrush
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Figma is both cheaper and higher-rated - a strong pick for most teams.
Pricing Comparison
| Plan | Figma | Semrush |
|---|---|---|
| Free | Yes | No |
| Starter | $15/mo | $139/mo |
| Pro | - | $249/mo |
| Enterprise | Custom | Custom |
Figma is cheaper at the Starter tier ($15/mo vs $139/mo).
Feature Matrix
| Feature | Figma | Semrush |
|---|---|---|
| Vector design tools | Yes | - |
| Interactive prototyping | Yes | - |
| Design systems | Yes | - |
| Dev Mode for handoff | Yes | - |
| FigJam whiteboard | Yes | - |
| Keyword research with 25B keywords | - | Yes |
| Competitor domain analysis | - | Yes |
| Site audit tool | - | Yes |
| Rank tracking | - | Yes |
| Content marketing toolkit | - | Yes |
When to Choose Each
Choose Figma if you need...
- +Industry standard for UI design
- +Real-time collaboration
- +Excellent developer handoff
Choose Semrush if you need...
- +Most comprehensive SEO data
- +Excellent competitor research
- +Strong content tools
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Frequently Asked Questions
Which is better, Figma or Semrush?
Figma scores higher in our review (4.8/5 vs 4.6/5). However, Semrush may be a better fit depending on your specific needs and budget.
Is Figma cheaper than Semrush?
Yes, Figma is cheaper at the Starter tier ($15/mo).
What is the difference between Figma and Semrush?
Figma focuses on vector design tools and interactive prototyping, while Semrush emphasizes keyword research with 25b keywords and competitor domain analysis. Figma is best for Designerss, Developerss, Startupss, Agenciess, while Semrush suits Marketerss, Agenciess, Startupss, Enterprises.