Apollo.io vs Ahrefs
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Ahrefs is both cheaper and higher-rated - a strong pick for most teams.
Pricing Comparison
| Plan | Apollo.io | Ahrefs |
|---|---|---|
| Free | Yes | No |
| Starter | $49/mo | $29/mo |
| Pro | $79/mo | $179/mo |
| Enterprise | Custom | Custom |
Ahrefs is cheaper at the Starter tier ($29/mo vs $49/mo).
Feature Matrix
| Feature | Apollo.io | Ahrefs |
|---|---|---|
| Contact database 275M+ | Yes | - |
| Email sequencing | Yes | - |
| Dialer | Yes | - |
| LinkedIn integration | Yes | - |
| AI email writer | Yes | - |
| Largest backlink index | - | Yes |
| Keywords Explorer with 10B+ keywords | - | Yes |
| Site Explorer | - | Yes |
| Content Explorer | - | Yes |
| Rank Tracker | - | Yes |
When to Choose Each
Choose Apollo.io if you need...
- +Huge contact database
- +Good free tier
- +All-in-one prospecting
Choose Ahrefs if you need...
- +Best backlink data in industry
- +Accurate keyword difficulty scores
- +Content gap analysis
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Frequently Asked Questions
Which is better, Apollo.io or Ahrefs?
Ahrefs scores higher in our review (4.7/5 vs 4.4/5). However, Apollo.io may be a better fit depending on your specific needs and budget.
Is Apollo.io cheaper than Ahrefs?
Yes, Ahrefs is cheaper at the Starter tier ($29/mo).
What is the difference between Apollo.io and Ahrefs?
Apollo.io focuses on contact database 275m+ and email sequencing, while Ahrefs emphasizes largest backlink index and keywords explorer with 10b+ keywords. Apollo.io is best for Salespeoples, Startupss, Agenciess, Marketerss, while Ahrefs suits Marketerss, Agenciess, Developerss, Freelancerss.