Ahrefs vs Ghost
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Ghost is both cheaper and competitive - a strong pick for most teams.
Pricing Comparison
| Plan | Ahrefs | Ghost |
|---|---|---|
| Free | No | No |
| Starter | $29/mo | $9/mo |
| Pro | $179/mo | $25/mo |
| Enterprise | Custom | Custom |
Ghost is cheaper at the Starter tier ($9/mo vs $29/mo).
Feature Matrix
| Feature | Ahrefs | Ghost |
|---|---|---|
| Largest backlink index | Yes | - |
| Keywords Explorer with 10B+ keywords | Yes | - |
| Site Explorer | Yes | - |
| Content Explorer | Yes | - |
| Rank Tracker | Yes | - |
| Newsletter publishing | - | Yes |
| Membership and subscriptions | - | Yes |
| 0% transaction fees | - | Yes |
| SEO-optimized | - | Yes |
| Self-hosting option | - | Yes |
When to Choose Each
Choose Ahrefs if you need...
- +Best backlink data in industry
- +Accurate keyword difficulty scores
- +Content gap analysis
Choose Ghost if you need...
- +No revenue cut
- +Clean writing experience
- +Great SEO
- +Self-host option
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Frequently Asked Questions
Which is better, Ahrefs or Ghost?
Ahrefs scores higher in our review (4.7/5 vs 4.4/5). However, Ghost may be a better fit depending on your specific needs and budget.
Is Ahrefs cheaper than Ghost?
Yes, Ghost is cheaper at the Starter tier ($9/mo).
What is the difference between Ahrefs and Ghost?
Ahrefs focuses on largest backlink index and keywords explorer with 10b+ keywords, while Ghost emphasizes newsletter publishing and membership and subscriptions. Ahrefs is best for Marketerss, Agenciess, Developerss, Freelancerss, while Ghost suits Content Creatorss, Solopreneurss, Freelancerss.